Are you looking into starting a sock business? Do you have the dream of opening up the sock shop where people are coming knocking down your doors to buy your socks? I will tell you, that starting a sock business or any business will come with a lot of hard work and sacrifice. So before you jump into starting a sock business, are you ready to put in 18 hours work days? Instead of going out to the club, you invest that money into your business. Your biggest expenses will be designing and buying your sock inventory. Before you keep reading, decide now if you are ready for the sock dealer life.
What will your sock brand be? Will you be making socks towards a cause that resonate with people? Are you looking to make socks for sports teams? Look for your market, study your market, engage with your market and design for them. If your market changes, then you have to pivot and don’t be afraid of pivoting in the start of your business. Just as long as the research and numbers justify the pivot, go for it. When Kimchi Socks started out last year, we were trying to sell a sock subscription and got only one customer. Then some people started asking about how can they send socks as gifts. Then we pivoted and got 18 customers after.